Digital Training Academy

Next Courses: Melbourne - Brisbane - Sydney - Auckland

The Digital Training Academy is Australia’s leading independent digital media training organisation. We offer short courses by online industry experts to help you compete and prosper in the dynamic digital marketplace. Get a comprehensive introduction to one of the world’s fastest growing sectors. Or get an update on the latest trends and techniques. The Digital Training Academy can help you make more of the amazing opportunities in online media.

• Why you need Digital Training
• What our Digital Courses cover
• Is the Digital Training Academy right for you?
• Who designs and runs our Digital Training?
• Why you need to enrol now

Why you need Digital Training

Iconic global brands are now fighting for survival because they failed to appreciate the potential – and the threat – of digital media. To thrive in this new world order, you not only need to get up to speed with online media – you need to constantly update your knowledge and review your assumptions. Now you can – with a short course at the Digital Training Academy.

What our Digital Courses cover

With programs ranging from introductory to advanced, the Digital Training Academy can help develop your skills in the following areas:

• Web marketing
  
• Digital advertising
  
• Online sales
  
• Social Influence Marketing
  
• Mobile phone marketing
  
• Search Engine Marketing
  

Is the Digital Training Academy right for you?

The Academy runs Digital Training for both novices and industry “veterans”. Our Digital Media Foundation programs familiarise you with industry basics. And our more advanced courses take you to the cutting edge of the world’s most dynamic marketplace. You’ll meet people from a wide range of companies including:

• Mainstream advertising agencies
• Digital agencies
• News, magazine & book publishers
• Multinational corporations
• Government agencies
• Entrepreneurial start-ups
• Web developers
• Technology firms
• Telcos & ISPs

Who designs and runs our Digital Training?

With a short course at the Digital Training Academy, you can discover how progressive firms are thriving in this altered media landscape. Our courses are designed – and constantly refreshed – by some of the leading figures in Australian digital media, including:

• Brendon Cropper – Digital Advertising Authority
  
• Heather Albrecht – Digital Strategy Expert
  
• Jo Gaines – Online Sales Guru

Advance your digital knowledge now

Whether you’re already working in digital media or looking to make the transition, you’ll find a course at the Digital Training Academy that’s ideal for you. Come to learn the fundamentals of this amazing industry - or to pick the brains of some of Australia’s finest digital media minds. But, whatever you do, do it now – because the world won’t wait.

Testimonials

"I've just been talking to media buyers and advertisers, there is quite a dramatic shift now taking place between traditional media, print and TV to online because it’s so much cheaper and so much more accountable and so much more effective. At this time, no advertiser can afford the sort of wastage that’s inherent in traditional media. I mean the old joke about how 'everyone knows that half of the ads don’t work they just don’t know which half' is no longer acceptable at this sort of time. ."Alan Kohler, Business Spectator - 19 Dec 2008

"We now live in a 'let-go world', thanks to 30 or so years of media fragmentation and the more recent rise of consumer-generated content, marketers are most likely to succeed and be 'in touch' when they let consumers be in control. Consumers are more participative and selective and the trend from push to pull is accelerating"A.G. Lafley, P&G CEO